Instagram Shopping – How to Set Up a Shopping Account

Are you an entrepreneur? Instagram Shopping Profile Set Up is what you need. Do you know that one of the best ways you can market your products well is through online marketing? Also, one of the best platforms you can use is the social media platform known as Instagram. Yes, Instagram according to statistics is one of the most populated social media platforms with over 2,000,000,000 (two billion) users. So, if you have made Instagram your preferred social media platform for your online marketing, you sure have made the right choice. But you need to know “How to Set Up an Instagram Shopping Profile”.

Instagram Shopping - How to Set Up a Shopping Account

New to Instagram online marketing, you might be curious about what the Instagram shopping profile is and how it works. You can Learn on How to Set Up an Instagram Shopping Profile. Before that, it is worthwhile to know that Instagram is also one of the most competitive online marketing platforms, and starting your business on it, there are online marketing tips you can use that are likely to help you become a successful entrepreneur on Instagram. One of these tips is the use of Instagram Shopping thats why you need to learn how to set up an Instagram shopping profile.

With that noted, we can now proceed to set up an Instagram shopping profile as it is one of the first steps you need to carry out before marketing on Instagram especially if you want to take your products to a large number of audiences.

What is Instagram Shop?

Instagram Shop is a feature on Instagram that provides a way for business owners to advertise their product lists and reach new customers willing to patronize them on Instagram. This feature allows brands to curate a list of shoppable products that can be directly accessed through the “View Shop” button on their profile page on Instagram.

How Does Instagram Shopping Work

Instagram Shopping as we already know is one of the features of Instagram. That helps business owners that are into online marketing market their products easily on Instagram and gain more viewers, audiences, and of course potential customers.

Furthermore, with this feature, interested customers can visit your shop through your IG business profile. It can be achieved through your stories and feeds. Once they have been able to get to your shop, they can check out your catalog, search and discover different items and collections. Which would also earn you a nice profit.

Why Should I Use Instagram Shopping

Firstly, rather than just visiting Instagram as a normal user and uploading your items online on your feeds and stories where just your followers can see and order. That is letting your customers come to find you which is a bit slow as not everyone loves to go through a whole lot of posts to find what they would like to order.

You can just use Instagram shopping to sell and advertise your brands. Besides, it is more organized than the normal way of opening a personal account and uploading your items just on your feeds. And both followers and non-followers can come across your items easily. It is also considered to be taking your items to your consumers.

The Instagram shop filters friction from the purchasing process by enabling your shoppers to find what they want easily, check out the prices for each product you have listed, and get to know more about that product through pictures and short notes on it. And just a tap on the product they want they can visit the product page, where you would be notified and you can make your delivery if they want to order. They can also save the product they like and come back later to have that product.

Lastly, Instagram shopping is likely to help you increase your revenue and traffic which would earn you a lot as customers keep making purchases of your listed items and products.

Why Do I Need to Set Up an Instagram Shopping Profile

There are several reasons why setting up an Instagram shopping profile is important and why it would also help. One of the major reasons is that with a shop profile, you as an entrepreneur or a brand owner can curate a list of purchasable and shoppable items that are directly accessible through your Instagram profile. Giving your business an attractive and captivating display.

Your shop profile also makes it a lot easier to market your items on the IG app and get to a large number of audiences which would include potential customers. Moreover, it helps interested customers easily navigate through your products and shop conveniently for what they want.

How to Set Up Your Instagram Shopping Profile

Setting Up an Instagram Shopping Profile is very easy. But keep in mind that to start your Instagram shop and be able to create your profile, you need to have a Facebook Shop. The reason is that Instagram takes information from your Facebook account/shop to form your Instagram shop.

So, if you do not have a Facebook Shop, you can log in to your Facebook account to create one. Then visit your Instagram page and follow the below-listed steps to set up your Instagram shopping profile.

  • Ensure you have an internet connection
  • Launch the Instagram app on your mobile device
  • Convert your Instagram account to a business account
  • Connect to your Facebook page
  • Navigate to the “Edit profile” option
  • Select page.

After that, you should select your Facebook business page and connect your Instagram to it. With that done, you have already created your Instagram shop profile and customers can now browse through what you have to offer and purchase what they like.

How to Upload Your Business Catalog

One of the most important things to do to complete your Instagram shopping profile is to upload your business catalog. Don’t know how to go about that? Here are easy steps you can go through below;

  • Ensure you have a good and stable internet connection
  • Login to your Facebook Account
  • Go to your business page
  • Navigate to commerce manager
  • Click on “Get Started
  • After that, tap on the “Next” button
  • Select from the given options how you would like to include your items in your catalog
  • To go about this, click on the “Upload Product Info
  • Share the created catalog with your Business Manager’s Account
  • On the redirected page, provide a name for the catalog
  • Click “Create”
  • Then go back to commerce manager and select your catalog
  • Open the tab then go to the items
  • Tap on “Add Items”
  • After that, tap on “Add Manually”
  • Click “Next”
  • On the redirected page upload the photo of your product.
  • Then you can add the name, description, and other important info about that product.
  • On the next page, click on “Get Specific”.
  • After that choose your specific section in the “Item Category” Section.
  • Then create variants and add different sizes and colors.
  • Tap on finish when you are done.
  • Then submit your account.

Once your account has been submitted, you should hold on for a bit while it is being reviewed as it would be revised before approval. Once it has been approved, you can now connect your Instagram shopping profile with the created catalog. After that, you can now post videos and photos of your brand and get your products to all of your customers.

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